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Brisbane Heat

Custom Development
Virtual Reality

The professional sport industry is one which relies heavily on fan engagement and fan entertainment, hence, many teams and codes are constantly searching for new ways in which to engage and entertain fans. Brisbane Heat are Queensland’s premier T20 cricket team, with an extensive fan base and a need to keep them hungry.

After substantial and meticulous R&D, Lightweave developed the world’s first Cricket VR experience for Brisbane Heat. The immersive experience places fans at the crease of the Gabba, allowing them to face the bowling of Ben Cutting, one of the Heat’s marquee fast bowlers. A roaring success, HeatVR brought an incredibly immersive and engaging experience to hundreds of Brisbane Heat fans in its first season.

HeatVR is one of many immersive sports VR experiences Lightweave has created, with the main goal being increased fan engagement and entertainment, and the technology is set to capture the adrenaline of fans again this season.

2018-10-23T08:31:39+00:00Oct 15, 2018|