Dinosaurs take over Robina Town Centres for ‘Real-a-saurus’ campaign

Dinosaurs take over Robina Town Centres for ‘Real-a-saurus’ campaign

1400 493 Jessie Hughes

Dinosaurs take over Robina Town Centres for ‘Real-a-saurus’ campaign

Mackenzie Lyon, Channel Seven News
September 19, 2016

THE September school holidays just got a whole lot more Jurassic! Robina Town Centres have collaborated with experiential agency Lightweave to bring the land of dinosaurs to life throughout shopping centres across South-East Queensland from the 17th September to 2nd October 2016.

Their ‘Real-a-saurus’ campaign will see not only giant animatronic dinosaurs scattered across shopping centres within Robina, but will also invite participants to partake in a prehistoric dinosaur virtual reality experience.

‘Dinosaur VR’ makes use of Lightweave’s unique Immersive Floor for complete engrossment in the virtual world, allowing participants to physically feel the stomp of a nearby T-rex reverberating through the floor. Lightweave’s immersive floor design is the first of its type in Australia, and was custom built by the experiential agency.

‘Real-a-saurus’ is a collaboration between Robina Town Centre, Showtime Attractions and Lightweave.

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    Lightweave Licensable Collection

    We have a catalogue of licensable virtual and augmented reality content ready to be rebranded and adapted to your campaign.

    Virtual Reality

    Augmented Reality

    Data Capture

    Social Media


    Fill out the form to subscribe to our newsletter.